Category Disruptor: Beeswax Food Wrap
with Inventor Toni Desrosiers

Beeswax food wrap disrupted a food storage category dominated by plastic wrap in 2008. In conversation with Abeego founder and inventor of the beeswax food wrap, Toni Desrosiers shares how she was inspired to invent Abeego, how her mission is greater than the product, why she consciously decided NOT to patent idea along with frank and open discussion of the realities of business ownership, parenthood, and a truth bomb about the one feeling entrepreneurs struggle with the most.

The Ripple Effect Podcast

About the Podcast

April MacKinnon dives into how reframing our self-limiting beliefs and behaviours and bravely chasing our dreams, ripple out to change the world, one action at a time. And how, sometimes, it is the small moments in life that lead to a complete pivot in perspective, only to be found in hindsight. More about April »

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